When we think of social media platforms, our minds tend to shift towards apps like Facebook and Instagram, but there are a number of rival social media sites that offer…
Tag: advertising
Why Click Bots Are So Dangerous to PPC Advertisers
Click bots present a very real and present danger to PPC (Pay-Per-Click) Advertisers. To understand the issue better, we examine Pay-Per-Click advertising, how click bots work, and click fraud. For…
6 Tips for Winning at Instagram Advertising
Instagram is quickly becoming one of the most popular social networks online today. And for businesses today, an Instagram marketing strategy is one of the most crucial marketing tools for…
How To Take Advantage Of The Many Advantages Of Billboard Advertising
If you ask anyone in the advertising business what the most important factor is to their business, billboard advertising is what they say without any hesitation. The reasons are simple…
How to Devise an Appropriate Advertising Budget for Your Website
Advertising and marketing have been around for as long as capitalism has been alive. We have come a long way from when people stood shouting in market squares, to a…