Conversational Commerce Best Practices for Brands in 2025
In 2025, customers expect instant gratification and seamless interactions. Gone are the days of waiting on hold or navigating complex website menus for simple answers. ...
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The Best Social Media Sites for Brands Targeting Boomers
By Dimitry Karloff
The baby boomer generation refers to the large demographic cohort of individuals born between 1946 and 1964, during the post-World War II baby boom. This ...
How to Use LinkedIn’s AI Search Tools to Find Job Candidates
By Boris Dzhingarov
LinkedIn is a social media platform primarily used for professional networking and career development. It allows users to create professional profiles with information about their ...
12 Tips for Improving Your Social Media Branding
By Boris Dzhingarov
Social media has become an integral part of branding for businesses and individuals. With billions of active users on platforms like Facebook, Instagram, X, LinkedIn, ...
20 Tips for Preventing an Overspend When Using Social Media Ads
By Boris Dzhingarov
Social media advertising stands as one of the most effective ways to reach a vast audience in the present digital landscape. However, it’s all too ...
A Newbie’s Guide to Creating a Social Media Strategy
By Boris Dzhingarov
Social media has changed how we connect, consume content, and communicate. Importantly, it has become an integral part of modern marketing. The biggest brands, universities, ...
How to Spot a Fake Social Media Channel
By Boris Dzhingarov
Social media has become commonplace, with over 4.8 billion active accounts worldwide. However, despite social media platforms providing a space for people to connect with ...