When Google announced that it would start phasing out third-party cookies from the Chrome browser, digital markets had to begin thinking about potential solutions. Without third-party tracking cookies, targeted advertising…
Author: Boris Dzhingarov

A Beginner's Guide to Page Indexing
Google has to crawl and index your website before its pages are ranked on its search engine result pages. A page is said to have been indexed if it has…

The Benefits of Using Excel Pivot Tables in a Digital Marketing Campaign
Every modern business collects and uses data in one capacity or another. The problem is that as businesses grow, the amount of data they collect also grows and starts to…

Can AI Create Content That Meets Google's E-A-T Guidelines?
You are undoubtedly here because you want to know what Google actually ‘thinks’ about AI generated content. You want to know if AI meets with Google’s E-A-T guidelines which, to…

How to Create a Successful Marketing Strategy on Shopify
Creating and launching an eCommerce business is a popular option today for those who want to start their own company. And, Shopify has grown to become one of the most…

How to Keep Google Happy in 2023
Search engine optimization (SEO) is a strategy that is constantly evolving and being improved. Google is always updating its algorithm and the way that queries and searches are processed in…