Click fraud is one of the many methods that modern cybercriminals can use to defraud advertisers. It is also a means by which an unscrupulous business can cause harm to…
Author: Boris Dzhingarov
5 PPC Growth Strategies for 2020
For any modern business, establishing their online presence is key. That doesn’t just mean building a professional website; it also means reaching out to your audience and engaging with them…
How to Use Headings to Boost SEO - 5 Tips from Google
Google’s regular SEO algorithm updates can make it difficult to work out exactly what the search engine giant wants from website owners. Fortunately, Google has provided a generous amount of…
How to Use Infographics as a Marketing Tool
Infographics, images that are designed to convey information to the reader, have become an increasingly common sight in recent years. Infographics are regularly shared across social media, and this is…
How Does Website Security Affect Your SEO?
Heading into the New Year is always a great time for business owners to take stock of where things are with the business at the moment. You can re-examine goals…
How Chatbots Can Complement Your Content Marketing Efforts
Chatbots have become an increasingly common sight online. Most of us now regularly visit websites that feature chatbots, either as a form of customer support or as a means of…