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Year: 2022

31Dec
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Why Your Company Needs a Content Guidelines Policy
By Dimitry Karloffin SEO

Why Your Company Needs a Content Guidelines Policy

If you want to improve and scale content production for your business, then it’s important that you have guidelines in place to ensure that your content remains consistent and on-brand.…

28Dec
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Doorway Pages and Why They Matter
By Boris Dzhingarovin SEO

Doorway Pages and Why They Matter

When it comes to SEO, ‘doorway pages’ might be a term that you have come across. But what are doorway pages and why do they matter? A doorway page refers…

24Dec
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AI Content Writing: Will It Ever Take Off?
By Dimitry Karloffin Copywriting

AI Content Writing: Will It Ever Take Off?

AI natural language processing has seen some major advances in recent years. It is now fairly common for sites to use AI chat bots to interact with visitors to handle…

22Dec
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The Best Ways to Improve Your Online Presence in 2023
By Boris Dzhingarovin SEO

The Best Ways to Improve Your Online Presence in 2023

No matter what kind of business you are running, the products you sell or the services that you offer, you can benefit a lot from having a strong online presence.…

16Dec
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The Differences Between Content Writing and Copywriting Explained
By Dimitry Karloffin Copywriting

The Differences Between Content Writing and Copywriting Explained

In a broader sense, copywriting does fall under the umbrella of content writing. After all, marketing and sales copy is also content and anyone who writes them is technically writing…

15Dec
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Should You Accept Guest Posts on Your Personal Blog?
By Boris Dzhingarovin SEO

Should You Accept Guest Posts on Your Personal Blog?

Many blog owners, once their site has become reasonably established, receive requests to post guest content. It is also possible to invite people to submit guest posts through your site,…

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