Digital consolidation can be a challenging world to navigate. But when done correctly, merging two websites can lead to increased online visibility, streamlined content, and improved user experience. Here’s a step-by-step guide to help you execute the perfect website merger. Understand the Why Before diving into the process, it’s crucial to understand the reasons behind … Read more
In today’s digital age, businesses need to be visible online to be successful. While search engine marketing (SEM) and search engine optimization (SEO) are two separate and distinct strategies, they can provide a powerful way to increase a company’s online presence and reach new audiences when you combine them. In this post, we’ll explore some … Read more
Google has to crawl and index your website before its pages are ranked on its search engine result pages. A page is said to have been indexed if it has been visited by a Googlebot (Google Crawler), analyzed for content and meaning, and then stored in Google’s index. Indexed pages are then eligible to be … Read more
Search engine optimization (SEO) is a strategy that is constantly evolving and being improved. Google is always updating its algorithm and the way that queries and searches are processed in order to provide the best experience and value to users. Because of this, it’s essential for your SEO strategy to stay fresh and up to … Read more
Guest posting is an SEO tool that has been around for years and has been used by individual business owners, and agencies alike. In fact, we’d go as far to say that it’s incredibly valuable in the internet marketing world, and one of the main tools that businesses have at their disposal for organic marketing. … Read more
Search engine optimization (SEO) is always changing. From new strategies to changes to Google’s search algorithms, SEOs must stay updated with the latest trends. If you are preparing an SEO strategy for 2023, you need to know whether SEO will change and if so, how it will. Based on past trends, we can be confident … Read more