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03Nov
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Best Practices for Google's Responsive Search Ads
By Dimitry Karloffin Branding

Best Practices for Google's Responsive Search Ads

In 2018, Google rolled out responsive search ads. This is a new ad format that changes A/B testing for the better, taking advantage of machine learning to craft different ads…

22Oct
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The Dos and Don'ts of Ad Design On Search and Social
By Dimitry Karloffin Copywriting

The Dos and Don'ts of Ad Design On Search and Social

PPC and online ads can be one of the most powerful tools when used correctly. Or it can be a money pit in the wrong hands. A lot of it…

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