eCommerce Software for Customer Base Management Automation

Cold mailing — emailing a customer or prospect for the first time — can be an intimidating process because nobody wants their brand to look like it’s distributing spam. However, the fact remains that mass emailing campaigns can be effective, low-cost ways to reach a large audience quickly. If you’ve decided to give cold emailing … Read more

6 Simple Ways to Boost E-Commerce Conversion Rates

Any business owner would be frustrated to learn that potential customers are leaving their e-commerce site and their conversion rates are low due to a poor visitor experience. Sadly, however, this is often the reality for many e-commerce businesses, with many online storefronts failing to offer the best checkout experience, which ultimately destroys most of … Read more