Growing your social media pages takes time, dedication, and hard work. But if you do it right, it can be worth it.
Whether it’s a social-only discount code, new product launch, or even a chance to vote on what you want to see next, give your followers something in return for following your page. They’ll be much more likely to engage with your content if they know they’re getting exclusive updates from you.
1. Create a Marketing Calendar
A marketing calendar is a great way to keep track of your marketing strategies. It helps you create and execute campaigns that help you reach your goals.
A good marketing calendar will include a list of marketing strategies, and it should also include dates when you plan to deliver those strategies.
For example, if you want to promote a new product, your calendar should have the date when you will send an email about the product. Similarly, if you want to increase your social media exposure, you should put the dates when you will post on different social media profiles.
2. Create a Content Calendar
Planning your content ahead of time is essential to growing your social media pages. This ensures that your posts are consistent and meet your audience’s needs on a regular basis.
Creating a content calendar can save you a lot of time and effort. It can also help your team coordinate their efforts and ensure that they are delivering high-quality content on a consistent basis.
A good place to start is by downloading a social media content calendar template from HubSpot. This tool will help you plan your monthly posting schedule and set deadlines for each platform.
3. Post Regularly
Posting regularly on social media sites is a key to growing your page. This will allow you to reach new customers and keep them engaged with your brand.
The right frequency of posts on Facebook, Instagram, and LinkedIn will help you maximize your organic reach. However, posting too frequently can annoy your audience and get you unfollowed.
It’s also important to respond quickly to comments and questions on social media. This shows your followers that you are invested in their experience with your brand and makes them trust you more.
4. Give Away Something for Free
People love free stuff, and that’s why marketers are using giveaway promotions to spread the word about their products. And with good reason – giveaway marketing is a great way to attract new customers and increase sales.
Whether you’re running an Instagram contest or a TikTok video contest, giving away something for free can be a huge boost to your page’s growth.
But it’s important to choose a product that is useful and high-quality, otherwise you can end up making your followers turn their noses up at your giveaway. This is where a little research comes in handy.
5. Share Your Content on Other Sites
You may have just published a great new blog post that you’re eager to share on social media. However, it can take a lot of work and strategy to grow your social media pages. If you need to grow more than you can handle alone, you can always get help from services like likemon.co.kr.
To save yourself some time, consider sharing your content on other sites. This is a great way to reach new audiences and get more traffic to your website.
6. Include Your Social Media Icons in Your Emails
When you include social media icons in your emails, they’ll give people a quick and easy way to follow your page on their favorite platform. They also make it easier for them to share your content on their own accounts.
Most email service providers allow you to add social media icons within your mail sig. You can find them in Gmail, Outlook, Yahoo, AOL and all other email services and clients that you use.
But it’s important to follow the brand guidelines of your social media platforms when using these icons. This will help you ensure that they’re not distracting from your brand or logo. Plus, it will help you avoid overloading your audience with information.