Since 2005, Esty has been dominating the e-commerce world, providing a safe space for consumers to find unique and authentic vintage and handmade items. Whether it’s paintings, blankets, or woodwork,…
Category: Branding
How to Improve Your Ad Click-Through Rates
At the end of the day, our ultimate goal when putting ads up is for people to click on them. This is why click-through rates are one of the most…
What Are UTM Links and Why Do They Matter?
Analytics is an integral part of any digital marketing campaign. They give you a better insight into different types of data such as the number of people visiting your website,…
How to Select the Right E-Commerce Platform
The number of e-commerce platforms available today is overwhelming for many new businesses. Choosing the right one can be difficult. Here’s what you need to know to make the right…
Tips for Setting Up an Email Marketing Campaign
With over 269 billion emails being sent every day, you should never underestimate the value of email marketing. If you’re a business who is looking to attract more custom, regular…
Using Stock Photos in Web Content - the Dos and Don’ts
Stock images are a lifesaver for many website owners and content creators. Stock images are available for free, albeit under a variety of different terms. When they are used correctly,…